Current Trends Now » Automotive

Ford Plans to Build Electric Car in China to Increase Its Sales

Philip Amalong — Tue, 18 Oct 2011 15:44:39 +0000

Ford Motors is planning to introduce their electric cars in China market. Ford Motors already has their own plant for the electric cars which is producing cars for Europe and US market. Analysts sat that, the electric car demand is more in the China auto market, so Ford Motors want to utilize this opportunity.

Ford Motors is planning to reduce the overall emission with the help of these electric cars. As Asia is also looking forward to the new environmental friendly technology, it will be helpful to generate the greener generation of cars. Ford has the plans to produce one million electric vehicles for the 2015, which is used to increase their global market share with 50 percent. Ford motors have just 2.5 percent market share in the China market, so Ford wants to increase its market share with the electric cars in the China. GM is having 10 percent market share in the China market, GM’s electric cars are performing well in the market. Ford now wants to introduce their electric cars and become a competitor for the GM in the China market.

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Ford to Introduce 1.0L Eco-Boost Engine at 2011 Frankfurt Motor Show

Philip Amalong — Sat, 15 Oct 2011 15:44:45 +0000

Ford Motors is introducing its 1.0L Eco-Boost engine in 2011 in the 2011 Frankfurt motor show. The Eco-Boost model engine is more fuel efficient. This is the latest one for the Ford global motors which comes with the 1.0L Eco-Boost engine, the previous ones comes with the 1.6L to 3.6L engines globally.

Eco-Boosted engines features are technically advanced like turbocharging, direct injection and many other technological features. Replacing the larger engines with no loss of performance and with lower consumption is the main principle behind these latest engines. Ford will introduce two versions of 1.0L engine in the Europe, the car comes with 98 horse power and 118 horse power with five speed and six speed manual transmission.

The officials from Ford Motors have said that, this 1.0 Eco-Boost petrol engine will provide impressive fuel efficient capacity which is our example for the class leading technology in fuel efficiency. The Eco-Boost engine development is both smooth and refinished performance. The engine development comes with combination of more innovative technology developments.

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Ford’s Full-Size Pickup Trucks Sales are Increasing in September 2011

Philip Amalong — Mon, 10 Oct 2011 15:46:21 +0000

In the US, full-size pickup trucks are getting more popular. The sales of these cars are increasing. Ford motors has announced that, their sales growth of full-size pickup trucks for the end of 2011 is increasing up to 10% when compared to the last year. According to the sales report till the mid of September, the sales growth of Ford’s full-size trucks is 9%.

Many industry experts are predicting the increase in sales of their vehicles in both half-ton and full-duty full-size trucks for fourth quarter of this year. The total sales of full-size trucks for the 2011 is clearly reaching 13 million units.

The total sales for the first eight months of 2011 are – Chevy Silverado stands first with the sales of 2,52,738 units with 7.3% sales growth, Ford F-Series stands second with the sales of 3,61,978 units with 7.0% sales growth.

According to the Ford’s sales analysts, September 2011 is the biggest month for the sales from the last December. Experts are of opinion that these trucks are getting more demand in the market as people are feeling comfortable with these trucks.

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Ford Motor’s Second Quarter Profits Fall Down

Philip Amalong — Thu, 18 Aug 2011 15:47:39 +0000

Ford motors second quarter profits were decreased but the sales have increased. The company is investing more money for producing the new model and plans to expand its sales in Asian markets. The company received 8% loss in their profits compared to 2010.

The officials from the company have said that, they are focusing on the overall balance sheet and we are investing huge money on new product development. They are projecting their future sales performance in US and are taking measures to achieve those forecast profits.

Ford’s world wide sales growth is increased but they are investing more money on purchasing materials like steel and copper etc., for product development. Just recently, Ford reported their pretax profits in which they incurred losses of $1 million. They are starting new plants and developing existing ones. Revenue rose 13% with $35.5 billion more than the forecast value $32.15 billion.

Due to japan earth quake, many consumers turned their interests on Ford and other brands. Supply strategies helped Ford to keep their high price in second quarter.

Ford Introduces 2013 Taurus SHO

Richard Campbell — Wed, 11 May 2011 11:01:07 +0000

One of the top US auto maker Ford introduced refreshed 2013 Taurus SHO at the New York Auto show.

2013 Taurus SHO has same engine as the earlier model and it has same 3.5 liter twin turbo Eco Boost V-6, now with an estimated 365 horsepower. It produces a torque of 475 Nm. A six speed Select Shift auto with steering paddles does transmission duties. Larger brakes and a torque vectoring control, which uses limited application of individual brakes to enhance cornering, are added to the all wheel drive setup. It also got performance package which is said to improve the car’s performance prowess and it includes sport tuned suspension and a Track Mode setting.

2013 Ford Taurus gets a few face with trapezoidal high intensity discharge headlamps and black mesh grille. A fender mounted scallop with SHO badge and 19 inch wheels can be seen on the sides. Interiors of the vehicle includes leather wrapped steering wheel, leather trimmed sport seats with embroidered SHO graphics, unique woven aluminum trim and adjustable aluminum pedals with memory. MyFord Touch graphic user interface which replaces some of the easier to use knobs and buttons with a touch screen is also equipped in this model. The electronic steering system has been tuned and stability control now has a track mode.

The revised 2013 Taurus SHO, like the mainstream Tauri will be coming for the sale in next spring. The base price is likely to remain just under $40,000.

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Ford and Honda Top the Quality Survey in USA

Philip Amalong — Fri, 11 Mar 2011 13:49:44 +0000

In 2011, in the Car Brand Perception Survey, Honda and Ford occupied the top spots in the quality category of Consumer Reports. Honda stood first in the survey with 25 percent of the car owners participated in the survey naming Honda as the manufacturer with the best quality. Second place is secured by the Ford with 23 percent, Toyota dropped to the third place with 19 percent which is 11 percent less than previous year, Chevrolet is at fourth position with 16 percent and Mercedes Benz is at last place in top five positions having 15 percent of votes.

In the survey, on being asked about the most important factors to be considered in car buying decisions, 65 percent of the consumers chose safety, followed by quality at 57 percent, and value at 51 percent.

For the safety category Volvo is in the first place with 70 percent, pushing back Ford to the second place with 20 percent, Honda and Subaru were both at 17 percent and Mercedes at fifth with 14 percent.

For the value, the top five positions are secured by the Ford, Honda, Toyota, Hyundai and Chevrolet with respective percents of 25, 24, 23, 17 and 15.

In the survey, conducted for reliability, Honda and Toyota dominate the list, Ford is the most reliable American car maker, Chrysler is the lowest ranked car in the survey for reliability, The Porsche Boxster has the best predicted reliability in the survey, while the Audi A6 3.0T and Jaguar XF have the worst. The European car makers were found to improve their reliability.

The data for the survey is based on the subscribers to Consumer Reports and ConsumerReports.org.

Small Car Competition in USA

Richard Campbell — Thu, 03 Mar 2011 10:58:24 +0000

Toyota Corolla

Since 2004, the sales of small cars were seen to be on rise every year, except 2009 and 2010, i.e, during the times of recession. But the sales are expected to be higher in the coming years in USA. In 2010, U.S. sales of small cars gained just 0.3%, while the overall market climbed 11%. Toyota Corolla and Honda Civic were the America’s No. 1 and No. 2 selling small cars in 2010, and they are the benchmarks for value and reliability. These models faces the competition from the number of small cars to be introduced by the auto makers all over the world who are looking to introduce their small cars in to the US market.

Honda Civic

The US small car market segment will have a bright future. This positive turn can be attributed to the increase in fuel prices, as the Americans are found preferring the small cars to SUVs because of their fuel efficient nature. For example, Chevrolet offers a version of its roomy Cruze compact, Which is rated by the EPA as the best-in-class vehicle in this segment as it gives, 42 mpg on the highway. Ford Focus and Fiesta both give 40 mpg. Ready to be launched model of Hyundai, the sleek Elantra, gives 40 m.p.g.

The new cars expected to be launched in 2011 in to US market are Buick Verano, Chevrolet Sonic, Dodge Caliber replacement, Fiat 500, Ford Focus, Hyundai Accent, Hyundai Veloster, Kia Rio, Lexus CT 200h, Mini Countryman, Mini coupe, Nissan Juke, Scion tC, Scion iQ, Smart For Two electric, Toyota Prius V, Volkswagen Jetta, Volkswagen Beetle etc.

The auto makers offering small cars with better technology and higher quality, exiting look and more comfort are expected to have good sales in the market.

Current Trends in the U.S. Automotive Industry

Philip Amalong — Mon, 07 Feb 2011 09:59:22 +0000

The United States, China, Japan, Germany, and South Korea are the great leaders in automobile industry. The United States is considered as the world’s largest manufacturer and consumer of automobiles. It provides employment for about 6.6 million people alone in the automobile industry. The auto manufacturing industry includes high capital and labor.

The automobile and automotive parts and components manufacturers include the major portion of the automotive industry. The automobile manufacturing segment includes manufacturers of trucks, motor vehicle body, and motor vehicle parts. It is engaged in the manufacturing of personal utility transport vehicles and chassis, buses, military small and heavy vehicles, trucks and main parts of motor vehicle engines.

The auto market is by default considered to be consisting of automakers. However, auto parts also make a lucrative sector of the market. The major areas of the auto parts manufacturing include original equipment manufacturers, replacement parts production and distribution, and rubber fabrication.

Large proportion of revenues for auto industry are from sale of automobiles. Apart from the labor and material costs, some developments have to be considered when an analysis of an automobile company is being done. The most important factor affecting the auto industry is globalization. It is the tendency of the world investment and businesses to move from local or domestic markets to international markets. The other factor is competition.

The dominant organizations in the automobile industry in North America includes General Motors, Ford Motor Co, and Chrysler. Some of the vehicles General Motor produces are Chevrolet, Pontiac, Buick and Cadillac. Ford Motor Co produces Ford, Lincoln and Volvo. Chrysler produces Chrysler, Jeep and Dodge. Honda Motor Co and Toyota Motor Co include some of the largest foreign car manufacturers.

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Why Choose a Dealership for Used Car Purchase

Richard Campbell — Wed, 24 Nov 2010 12:07:49 +0000

One has to choose between a private party and a car dealership while buying a used car. Some people believe that private parties sell used cars at a better price compared to a dealer. But there are several drawbacks of buying a car from a private party. Buying a car privately can be a long and frustrating process. Moreover, the private parties will not provide warranty on the vehicle, so you can’t go back to them once you make the purchase. Also, shady used car dealers often act as individuals. Many times, you may get bad cars. Whereas, buying a used car from a dealership is hassle free and comes with several advantages.

Wide selection of models
At a car dealership, you can take a look at many cars at one place. Car dealers generally sell various models from different manufacturers. It saves your time, money and gasoline running across all the private parties in the town. You can find a good vehicle based on your budget and needs at one place.

Safety
Car dealers ensure the quality and safety standards on all the cars they sell. All the used cars will be checked by experienced mechanics and quality control managers at the dealership. They roll out a car from the dealership only after they are satisfied by all the controls of the car.

Saves time
Purchasing a car from a dealership saves your time and you can buy quickly. Driving from one location to another and scheduling with everyone is time consuming and tests your patience.

Provides attractive finance
Almost all car dealerships provide finance options for used cars. You can easily get a loan for your used car through the dealership. Generally car dealerships have a good relation with lending institutions or banks. You may even be able to get better financing rates through a dealership.

Potential bargains
Individuals sell used cars at lower prices, but you should remember that there is still a room for bargaining at the car dealership. You can negotiate with the dealer and work out a cheaper price or get extra options included to your car.

Certified used cars
You can get a certified used car from a dealership. Certified used car is an affordable, attractive alternative to a new car of higher price. Simply, you can get a good quality car at lower price. It will be thoroughly inspected by professional mechanics and the original vehicle manufacture warranties the mechanical condition, quality and standard of the car.

Online services provided
Many car dealers today have online presence. You can enjoy all the comforts of your home while shortlisting the car from these dealers online. After that, you can visit the dealership and check out the shortlisted car. You need not go from place to place to buy your car, instead you can now shortlist some options from wide range of cars at a dealership over the Internet.

Apart from the above mentioned advantages, there are many more which makes your used car shopping at a car dealership a good choice. You can never overlook the convenience factors at a dealership such as financing, registration, insurance, extended warranties and accessories etc. Remember, car dealership has a reputation to protect, so it cannot afford to sell unworthy vehicle. This is not the same with an individual seller.

Source: Bellroadtoyota.com

Role of Internet Marketing In Automotive Industry

Richard Campbell — Fri, 19 Nov 2010 11:55:59 +0000

In recent times, many retail businesses are considering Internet marketing as their preferred marketing solution to reach consumers. Many businesses consider taking their business online an issue with Internet Marketing. However, it’s about understanding, and utilizing current marketing trends effectively to enhance a business’s web presence. With Internet marketing, automotive businesses can take their services to higher levels.

Role of Internet marketing in automotive industry
When it comes to the automotive industry, Internet marketing plays a huge roll.

24/7 services: Internet marketing brings 24/7 services to your business. As soon as you implement Internet marketing, your services are on air 24 hours a day, 7 days a week. Your services are made available to everyone through various Internet marketing methods like SEO, PPC, and Local search marketing etc.
Cost effective and flexible: Marketing for any automotive company through traditional media is expensive and the length of time your ad is visible to your consumer is limited. It is different when it comes to Internet marketing. Internet Marketing is cost effective and stays visible for longer periods of time and also appeals to a wider audience. This helps your automobile business reach both your existing and potential customers more effectively.
Improve credibility: Your website is an online representation of your business and it is your mouthpiece. All information about the company, and its products, are available on the website. Internet marketing provides your customers a place to read information about your business & services
High returns on investments: Costs of Internet marketing for your business are significantly lower when compared to the costs traditional offline marketing methods; such as TV, radio, and print. Internet marketing can represent your automobile business in a better way too. You can laser-target your audience very specifically based on multiple categories such as zip code & city. This means, ROI for Internet marketing is far better when compared to offline marketing, which works on mass marketing basis.
Two way communicative marketing: Anyone who searches for an automobile online should find your website in no time through online marketing. Search Engines provide an insight on how your potential customers are searching for services and their response to the various marketing methods you apply. There is two-way communication between you and your customers through Internet marketing unlike traditional marketing.
Add value and satisfaction: Internet marketing adds value to your automobile business with its tailor made solutions that are suitable for you. There is great satisfaction knowing the result of each penny you spend on Internet marketing.

Your automobile business can achieve measurable and immediate results by implementing Internet marketing. Internet marketing can help make your website easy-to-find, user-friendly, and convert leads.

Source: Search Optics

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